The Duran’s Alex Christoforou and Editor-in-Chief Alexander Mercouris discuss the SAS woke, self-hating commercial that received widespread backlash. SAS is now blaming Russian trolls for negative reactions and reviews of the commercial.
Support Free Speech:
The Scandinavian Airlines (SAS) video, which declares that essentially all Scandinavian culture is “copied” and encourages people to fly to lands both near and far to find more things to borrow, is back in action. The company says it stands by its message, and that the critical comments and downvotes that befell the video after its initial publication on Monday were just an “attack” that “hijacked” the ad campaign.
So, SAS told its customers that the things they take pride in are a product of cultural appropriation, but that it’s a good thing. When some people freaked out, the airline simply shut down comments on its YouTube channel – because it doesn’t want hateful speech on its platform. Then it took down the video… just because. Then it published it again, but the comments were closed from the start.
All these actions are definitely part of a consistent values-based position. SAS did not get cold feet over the wave of negativity. And it didn’t change its mind after realizing that bowing to the pressure – and upsetting people who share the ad’s woke message – would be even worse. The benefit of the doubt is absolutely on its side.
The airline kept mum about who could be behind the ‘attack’, but luckily some Scandinavian media were there to explain to their readers what happened. The key culprit was (surprise!) Russia, the Swedish newspaper Aftonbladet said after the video was taken down, adding that SAS should publish it again. And people who are not happy about the video and are too public to be dismissed as Russian bots are obviously “useful idiots” doing “Putin’s bidding.”
And there you have it. An emboldened SAS goes on with its campaign, posting both a shorter 45-second version of the video and a full original version on social media.
But how could people tell it was a Russian campaign? Well, Russian English-language outlet Sputnik spotted the outrage and reported the story. What other proof do you need?
Of course, not everyone took the ‘when in doubt, blame Russia’ approach. Wilhelm Tersmeden, chairman of the Swedish pilot association’s SAS section, told Expressen the ad debacle simply shows that a lot of people feel passionate about Scandinavian identity and may dislike its increasingly globalized business model.
Rival airline Norwegian poked fun at SAS, saying at least the Scandinavian origin of the modern cheese slicer, which was invented by businessman Thor Bjorklund, was not in dispute.
Published to The Liberty Beacon from EuropeReloaded.com
The Liberty Beacon Project is now expanding at a near exponential rate, and for this we are grateful and excited! But we must also be practical. For 7 years we have not asked for any donations, and have built this project with our own funds as we grew. We are now experiencing ever increasing growing pains due to the large number of websites and projects we represent. So we have just installed donation buttons on our websites and ask that you consider this when you visit them. Nothing is too small. We thank you for all your support and your considerations … (TLB)
Comment Policy: As a privately owned web site, we reserve the right to remove comments that contain spam, advertising, vulgarity, threats of violence, racism, or personal/abusive attacks on other users. This also applies to trolling, the use of more than one alias, or just intentional mischief. Enforcement of this policy is at the discretion of this websites administrators. Repeat offenders may be blocked or permanently banned without prior warning.
Disclaimer: TLB websites contain copyrighted material the use of which has not always been specifically authorized by the copyright owner. We are making such material available to our readers under the provisions of “fair use” in an effort to advance a better understanding of political, health, economic and social issues. The material on this site is distributed without profit to those who have expressed a prior interest in receiving it for research and educational purposes. If you wish to use copyrighted material for purposes other than “fair use” you must request permission from the copyright owner.
Disclaimer: The information and opinions shared are for informational purposes only including, but not limited to, text, graphics, images and other material are not intended as medical advice or instruction. Nothing mentioned is intended to be a substitute for professional medical advice, diagnosis or treatment.